Social media and digital marketing are essential parts of your marketing strategy small businesses often find this very intimidating and can’t afford necessarily to outsource this vital tool for engaging with your customers to an external company the social media in digital marketing course that I run is designed to help small businesses take control of their social media either to manage it themselves or to upskill a member of staff to take on this vital role for them in the course we will cover the basic social media platforms what purpose they have what they do for you we will look at basic analytics so you can look your posts and figure out how they are behaving so you can choose the ones that are doing the best for your business we’ll also look at pay-per-click and boosted advertising so you understand how you can leverage this into getting your best content in front of people or going to care we’ll also look at management platforms which will help take an awful lot of the stress and strain and save you time when dealing with social networks we’ll look at what makes good engaging content help you find out the best things to post for your businesses to engage and attract new customers how to repurpose content take existing content and break it up to cover a variety of social networks again saving you time and keeping a clear message out there and we’ll also talk about the vital importance of video in social networking which is a superb way to engage and attract new business if you’d like to learn more about this course please do just click on the link in the comments below it’ll take you straight to the page the website where you can find out more and book yourself onto a course thank you very much for listening and I hope to see you on a course soon bye bye for now

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